NYTimes & Great Homes

Real Estate Advertiser Frequently Asked Questions

Created: February 6, 2009

Contents

  1. How can I get the most out of my property listings on NYTimes.com/RealEstate?
  2. How many photos, floor plans and video tours can I include in my listing(s)?
  3. What other tools and information are featured on my listing detail pages?
  4. What determines the default order in which listings are displayed?
  5. How are neighborhoods determined?
  6. How can users search for a property?
  7. Is there an Advanced Search option available?
  8. In what order do locations or zip codes appear in the search box as users are typing?
  9. How do users search for properties in multiple cities or neighborhoods all at one time?
  10. Can users search listings by keyword(s) such as "garage", "pool", "patio", etc.?
  11. How can users refine results to only show the listings with the features that they are most interested in?
  12. Can users search by county or region?
  13. Can users search by navigating the map instead of by entering specific locations?
  14. What listing tools are available to users?
  15. How do I perform a property search by address?
  16. What should I do if I can't find my listing(s) on NYTimes.com?

1) How can I get the most out of my property listings on NYTimes.com/RealEstate?

*NOTE: Any changes made to your current listings feed will require that it be fully tested before it is implemented. As a result, the turnaround time associated with a new listings feed is 2-3 business days from the time we receive it. We ask that you continue to provide us with your existing feed until the updated version has been implemented to prevent any listings from dropping off the site

2) How many photos, floor plans and video tours can I include in my listing(s)?

We have added several enhanced listing features. Brokers / property sellers now have the ability to display up to 20 photos, up to 5 floor plans (will soon be increased to 10), and up to 1 video tour link. For feed clients, all listings detail enhancements are available based on minor tweaks to your NYTimes.com data feed. Data feed specs are available here

NOTE: Photos, floor plans and video tours will only be displayed if provided by the broker / property seller. As a result, there can be instances when none of these features are available

3) What other tools and information are featured on my listing detail pages?

In addition to the property information you provide, listing detail pages contain a variety of useful qualitative and quantitative data to help make your listings as comprehensive as possible for users. These include:

*NOTE: Total number of bedrooms is currently not available from the New York City Department of Finance. As a result, that information cannot be displayed in conjunction with the recent sales data that we display. We are working on more detailed community information such as neighborhood guides and price trend data that we expect to feature in the coming months

4) What determines the default order in which listings are displayed?

In an effort to provide our users with high quality and geographically precise listings, we encourage all brokers and agents to provide us with the listing address so the property can appear on the map. In the case of New York City "For Sale" searches the address is also considered in the sort order, meaning those listings with an address will appear above listings that do not have an address provided by the broker. Property listings on NYTimes.com are sorted in the following manner:

NOTE: Users can alter the listings sort order at any time, by selecting one of the various sort options from the "Sort By" dropdown menu at the top right side of the search results page

5) How are neighborhoods determined?

To enable users to search for properties in various neighborhoods throughout Manhattan and the five boroughs, we have assigned specific boundaries to many popular search locations and then attributed commonly used names for those neighborhoods (e.g. Upper West Side, Flatiron, Clinton Hill, Park Slope, Brooklyn Heights, etc.). We understand that people may have alternative interpretations on what the exact neighborhood boundaries should be for some neighborhoods, and what neighborhood a listing should be assigned to as a result. Neighborhoods are inherently difficult to assign because they change over time and because in many cases, they are subjective interpretations of an area. That said, our objective in creating the various neighborhood boundaries was to take the most unbiased, user-friendly approach to these neighborhood assignments. For advertisers, the inclusion of neighborhood searches will help surface your listings with increased accuracy to buyers and renters looking for properties in more granular areas within New York City.

Please also keep in mind that neighborhood associations only affect users who choose to search by a specific neighborhood. Neighborhood assignments do not have any impact on property searches conducted by zip code, city, town, etc. We are continuing to evaluate these new boundaries as our primary objective is to create the best property search experience possible. With this in mind, we may periodically redefine nuanced New York City neighborhood boundaries to help surface the most accurate and comprehensive listing results for our users.

NOTE: When we are provided with the exact listing address for a property, we will return it based on the neighborhood we have assigned. If we were not provided with the listing address for a property, it will be assigned to a neighborhood (if one exists) based on the geographical center point of the listing's zip code

6) How can users search for a property?

To search our listings database, users can start by using the property search box at the top of every real estate page. They can first select if they want to search properties for sale or for rent, and then search for properties in a variety of different ways including:

Users can choose to further narrow search results by selecting a property type, property price and number of bedrooms. From the search bar, property searches can also be filtered in the following ways:

Users have the ability to add multiple cities, states or neighborhoods on any search results page (or by clicking on the "Advanced Search" link displayed in the property search box), as well as continue to refine their search criteria to ensure that they're getting the results that best match their property needs.


7) Is there an Advanced Search option available?

YES! Simply click on the "Advanced Search" link in the property search box to conduct an advanced search. The advanced search page gives users the ability to select multiple cities or neighborhoods in addition to a number of other refinement parameters including price, number of bedrooms, number of bathrooms, property type, property amenities and many other refinements before reaching the search results page. Once they reach the search results page, users can also continue to refine their search and/or add/change their city/neighborhood selections in an effort to better surface the most relevant listings.


8) In what order do locations or zip codes appear in the search box as users are typing?

If there are multiple locations that fit the characters entered by a user, the search bar will sort based on the following criteria:


9) How do users search for properties in multiple cities or neighborhoods all at one time?

There are two ways for users to search for properties in multiple cities or neighborhoods in one search:

NOTE: We only display cities or neighborhoods (if we have listings in those areas) from up to a 30 mile radius from the original location searched

10) Can users search listings by keyword(s) such as "garage", "pool", "patio", etc.?

YES, there are two ways to do this!


11) How can users refine results to only show the listings with the features that they are most interested in?

Once users reach a search results page that lists properties, they can refine their initial search in a variety of ways by selecting any of the following parameters located on the left column of the page in the search refinement area:

NOTE: The above parameters are dynamic, meaning they are only displayed if a listing in our database is available based on a user's pre-selected search criteria. Not all listings have all these options - it is up to the discretion of the listing agent to add any of these fields so that the listing can be searched against them. Any of these selections can be deselected at any time by un-checking them from a user's search criteria at the top of the search criteria column on the left side of the search results page.

12) Can users search by county or region?

Yes! Users can search by county (e.g. Westchester County) or region (e.g. New Jersey Shore) using the location keyword field within the property search box


13) Can users search by navigating the map instead of by entering specific locations?

YES! Once users reach a search results page that lists properties, they can choose to search for properties using the map. They can click the "Search by Map" radio button above the map on the right side of the page to begin a map search, and/or click the "expand map" link to more easily view properties on the map. Users can simply click and drag the map in the direction they wish to search, and the page will refresh and populate the appropriate listings based on the map location. The numeric pinpoints on the map will correspond to the list of property results displayed adjacent to the map.

NOTE: Clicking on any of the City or Neighborhood icons on the map will automatically return users to a traditional list-based search

14) What listing tools are available to users?

LOTS! To help users search for properties, we feature a number of tools available on both the search results and detail pages including:

NOTE: Users must create a real estate account in order to take advantage of saved listings, searches and e-mail alerts.

15) How do I perform a property search by address?

Type an address, including street number (e.g. 68th street) and street name or just a street name into the property search box at the top of every real estate page and hit the Go button on your screen or the Enter button on your keyboard. This will return all properties in the database that match this request on a search results page. Click on any of them to view detailed information about that listing.

NOTE: Some brokers do not supply us with an address for a listing so this will not return all listings, just those with an address supplied by the broker.

16) What should I do if I can't find my listing(s) on NYTimes.com?

If you cannot find your listing(s) on NYTimes.com, you can start by verifying one of the following possible reasons:

If you are still having trouble with your listing(s) and/or wish to report a problem, please contact: